Sugar Lip Balm Collection - header image

Sugar Hydrating Lip Balm Collection

Why Sugar?

“Sugar is a natural humectant known to prevent moisture loss, and each of our grandmothers used it to treat our scrapes. Wanting to pass this highly effective ritual on to the world, we bottled our shared tradition, pioneering the use of sugar’s humectant properties in the beauty industry.”

―Lev Glazman and Alina Roytberg, fresh co-founders

New! Sugar Hydrating Lip Balm Flavors

New Flavors!

Sugar Hydrating Lip Balms

Swipe on a sheer glaze of our new Sugar Hydrating Lip Balms for 24-hour moisture and sweet, smooth lips! 


The Proof*

Sugar Hydrating Lip Balms

Sugar Lip Balm Proof Image


reported it immediately softened and soothed the lips*


said it immediately protected, nourished, and comforted the lips*


felt it improved the appearance of dry lips*

*self-assessment on 30 subjects during 4 weeks

More to Explore

Fresh Sugar Lip Polish, Sugar Lip Serum, Sugar Lip Advanced Therapy, and Sugar Lip Wonder Drops

Lip Prep

Sugar Lemon Hydrating Balm, Sugar Peach Hydrating Balm, Sugar Caramel Hydrating Balm, and Sugar Coconut Hydrating Balms

Hydrating Balms

Sugar Tinted Lip Treatments in variety of shades

Sugar Tinted Lip Treatments