The Ultimate Pre-Wedding Skincare Guide

Sara Anderson

Global Brand Storytelling

2 min read

Expert Advice

Inside tips for a radiant bridal glow.

bridal skincare

You’ll remember your wedding day forever, so your preparation should begin a few months in advance. As you prepare for this special day, there's more to consider than just the venue and guest list. Beauty prep is the key to looking and feeling your very best, and we believe healthy, glowing skin forms the foundation of your wedding day look.


A comprehensive skincare routine can help you achieve the natural, radiant glow that brides are known for. Dive into our ultimate pre-wedding skincare guide to discover essential steps for achieving beautiful skin in time for the big celebration.

Cleanse your skin twice a day

Start your morning skincare routine by washing your face with a gentle, hydrating cleanser like the Soy pH-Balanced Hydrating Face Wash. This will help hydrate and balance your skin while minimising the appearance of pores, creating a fresh base for the skincare products you’ll be applying.


In the evening, it’s essential to thoroughly remove any makeup and daily pollutants before bedtime, allowing your skin to regenerate overnight. Incorporate a hydrating toner like our Rose & Hyaluronic Acid Deep Hydration Toner for an added boost.


Use masks to elevate your routine

Adding a face mask to your routine two to three times a week can go a long way in keeping your skin looking and feeling its best, so you won’t need to visit the facialist as often. You might mix and match masks depending on your skin type and concerns. For example, the Black Tea Instant Perfecting Mask is great for smoothing out any imperfections, while the Sugar Face Polish Exfoliator offers a weekly deep cleanse. This combo helps to brighten your skin tone and ensure you have a smooth base for your makeup. To avoid irritation, avoid using exfoliating scrubs and treatments on your wedding day. For best results, do your last exfoliation three to five days before the event.


Tailor your treatments

Contrary to what some may believe, you don’t need harsh treatments to prepare your skin for a big event. You can still get the glowing, soft complexion you’re after by incorporating treatments with active ingredients that work well enough to achieve your skincare goals but are gentle enough for daily use (both in the morning and the evening).


Our top picks are the Kombucha Antioxidant Facial Treatment Essence for deep hydration and antioxidant protection and the Tea Elixir Skin Resilience Activating Serum to combat daily stressors. Apply both of these products to your face, neck, and décolleté. This powerful combo will leave your skin feeling supple, smooth, and radiant.


Give your eyes some extra attention

The skin around your eyes is more delicate than the rest of your face, so investing in the best eye cream on the market will hydrate and refresh your eye area. For this, we recommend our Black Tea Age-Delay Eye Cream every morning and every night. Wild ginger extract makes it a highly effective dark circles treatment, while a combination of vitamin C, ceramides, and BT Matrix™ helps reduce puffiness, ensuring you look well-rested and bright-eyed on the big day. Make your eyes sparkle with a little extra care.


Keep your skin hydrated

Moisturising is one of the most critical steps in any skincare routine — an absolute must for healthy, glowing skin. To keep your skin hydrated and smooth, a small amount of Lotus Youth Preserve Moisturizer on your forehead, cheekbones, and chin will do the trick. This helps lock in moisture, reduce fine lines, and give you a beautiful, natural glow.


Perfect your pout

For irresistibly soft, kissable lips, incorporate the Sugar Recovery Lip Mask Advanced Therapy into your routine. Apply it in the morning, at night, and whenever your lips need a little extra love. This leave-on mask conditions and plumps the lips, leaving a lovely sheen that works beautifully on its own or under your favourite lipstick. Be sure to use it the night before and on the big day to keep your pout feeling soft and looking full.


Treat your body with care

Skincare doesn’t end at the face – your body deserves to be pampered, too. While you use the same essence and serum treatments on your décolleté as you would your face, it’s important not to neglect the rest of your body. Treat yourself to a luxurious exfoliation twice a week with the Brown Sugar Body Polish to unlock silky smooth skin. Keep your skin fresh and clean by washing daily with the Milk Body Cleanser, followed by the nourishing Milk Body Lotion to soothe, comfort, and protect your skin. It's a simple and effective routine that leaves you feeling refreshed and rejuvenated from head to toe.


Get your skin ready for the big day with fresh

While feeling your best is important year-round, weddings (especially your own) hold a unique significance. These intimate events are deserving of special care. Starting a dedicated skincare routine as early as possible, preferably months in advance, helps ensure your skin is at its best when you walk down the aisle. Avoid making drastic changes to your routine close to the big day. For skincare products that are both safe and effective, providing a luxurious experience while nourishing your skin, shop fresh.

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Sara Anderson

Global Brand Storytelling

Written by Sara Anderson for Fresh. Sara is a NYC-based global marketer and beauty content strategist. Sara has 12+ years of experience conceptualizing and producing original content in beauty, fashion, music, and entertainment. Sara has created content for Fast Company, Us Weekly, Birchbox, and PopCrush.com with her expertise most recently in the beauty space.