Why do I want to strengthen skin’s barrier?

The key to hydrated, happy skin is a strong barrier. As you go about your day, your skin naturally loses water. A strong barrier helps retain water on the surface and deeper layers of the epidermis for a healthy look. We formulated Rose Face Cream and Rose Toner with damask rose because it’s unique like you. We chose this specific rose out of 200 species for its strengthening and hydrating characteristics to deliver a hydrated, dewy complexion.

What does having a strengthened skin barrier feel like vs. a weak skin barrier?

Having a strengthened skin barrier allows you to feel good in your skin. Your skin will look smooth, plump, and dewy and feel happy and hydrated. When the barrier is compromised, the water loss increases further, leaving the skin dehydrated, dry, and rough. You might also experience tightness, itchiness, or unpleasant reactions.

What is so special about damask rose extract?

This term refers to a specific in-depth hydration measurement taken on the skin. With this test, we are able to prove that our Rose Deep Hydration Face Cream instantly hydrates with a scientifically proven moisturizing effect on the deeper layers of the epidermis 72 hours after application.We traveled to the Rose Valley, Bulgaria to source our damask rose extract. We chose this specific rose out of 200 species for its special characteristics including strengthening the skin’s barrier and boosting skin’s natural hyaluronic acid levels. We like to think (and have proven) it’s unique just like you. At fresh, we’re known for traveling all over the world to unearth and elevate untapped power in nature in fresh new ways to awaken your skin’s potential. This is what makes fresh, fresh.

Why do I need both Rose Toner and Rose Face Cream?

Both products work to strengthen skin’s barrier. Rose Toner is the last step in cleansing the skin of impurities while refining the look of pores. This helps prep skin to better absorb the dewy goodness delivered by Rose Face Cream. It is two steps to a stronger barrier and dewier feels.