The Correct Order to Apply Your Skincare Products
2 min read
A step-by-step guide to skincare order with fresh products.
Figuring out the order of your skincare products shouldn’t be complicated. But, with a growing number of innovative ingredients, powerful products and the latest science-backed results, figuring out how – and when – to use your products can become a little overwhelming.
Want to get your skincare order down? Have a look at our simple, definitive guide to layering your product picks using the thin to thick rule. No matter how straightforward or complex your daily skincare routine is, fresh has got you and your skin covered.
Soy pH-Balanced Hydrating Face Wash
Clean skin is healthy skin. Whether AM or PM, your skincare routine should always start with a blank canvas. Clean skin is perfectly primed to absorb the products that come next. Your morning cleanse balances the skin and removes excess oil and sebum that may have been collected overnight. The evening cleanse, on the other hand, removes the day’s work, dissolving makeup and unclogging pores. For a simple, everyday cleanser that you can use twice a day, we highly recommend our gentle Soy pH-Balanced Hydrating Face Wash.
Rose Deep Hydration Toner
You’re not quite done with your cleansing regimen yet! A generous swipe of toner is up next. Soak a soft cotton pad in our nourishing Rose Deep Hydration Toner and gently swipe it across your face, neck, and décolletage to remove any remaining impurities. There’s more to this step than simply cleansing, too: the Rose Deep Hydration Toner strengthens the skin barrier, helps to refine pores, and boosts suppleness. You should also add a face mask to your routine 1-3 times per week. On these days, your routine should look like this: Cleanse, mask, and then follow with toner.
Whether AM or PM, every routine requires a clean canvas to absorb whatever products come next. So if you're asking, the answer is yes, you do need to wash your face twice a day. In the morning, cleansing serves to balance the skin, removing any excess oil and sebum that may have accumulated overnight. In the evening, it dissolves makeup and unclogs pores blocked by makeup, pollution, and dirt. To keep things simple, we recommend choosing a cleanser that’s pH-balanced and gentle enough to use every day, twice a day – like our Soy pH-Balanced Hydrating Face Wash.
Finish off your cleansing regimen with a generous swipe of toner. Soak a cotton pad with Rose & Hyaluronic Acid Deep Hydration Toner and sweep it across your face, neck, and décolletage to clean up any lingering impurities. This step has additional purposes, too: it helps refine pores, strengthens the skin barrier, and enhances suppleness. On days you're adding a face mask to your routine – typically 1-3 times per week – cleanse, then mask, then follow with toner.
If you’re yet to get to the depths of your skincare products’ layering routine, then you may not be familiar with facial essences. A small but vital step that shouldn’t be missed, a facial essence is a hydration powerhouse with anti-aging properties and a lightweight texture that is perfect for layering. It’s water-based with a fine, fluid texture which is why it goes first after cleansing. Remember the thin to thick rule we mentioned earlier? Always start with your thinner products and end with your thickest.
It can also help repair pre-existing oxidative damage (we’re talking fine lines and wrinkles) while protecting your skin from everyday environmental stressors. Simply pop a few drops into clean palms and gently press into your skin from your neck up to your forehead, both morning and evening. Our go-to for an essence that will condition, smooth, and hydrate your skin is Kombucha Antioxidant Facial Treatment Essence.
Please welcome Tea Elixir Skin Resilience Activating Serum to the stage. This iconic product deserves its own step, given its ability to boost skin’s resilience. Everyday stressors like lack of sleep, pollutants, and poor diet cause havoc for your skin, but with the support of products like the Tea Elixir Serum, it’s able to bounce back in no time at all. It helps to strengthen the skin barrier resulting in skin that’s bright, smooth, and resilient. Sound too good to be true? The proof is in the science. Check out some of the before and after photos to see for yourself.
If you can opt for a second layer or serum, why wouldn’t you? Consider your unique skin concerns and goals and pick a targeted formula to match. For morning application, most skin types will benefit from a deeply hydrating but lightweight serum, such as Rose Deep Hydration Oil-Infused Serum, while a gentle resurfacing formula is great for boosting radiance while you sleep like our Lotus AHA Gentle Resurfacing Serum. Don’t be afraid to experiment and see what works best for you.
The skin around the eyes needs extra attention, as it’s thinner and more delicate than anywhere else. This makes it prone to fine lines, wrinkles, and other signs of early aging. No matter your age or skin type, your eyes deserve special treatment. Protect this fragile area by smoothing on a small amount of Black Tea Eye Cream twice a day.
You’re almost done with your skincare routine, and your skin thanks you. Now, time to add a deeply nourishing moisturizer to seal in all your good work. Whether you’re after a lightweight or rich and creamy moisturizer, a detoxifying or firming cream, or anything in between, there’s a fresh moisturizer to suit every need. Don’t forget to follow this step with SPF if it’s the morning, too.
Lips, like your eyes, have skin that’s a little more sensitive and needs an area-specific formula. Particularly in the harsh winter months. Swipe on a nourishing lip balm at least twice daily to finish off your daily skincare routine. Don’t forget to apply a gentle exfoliating lip scrub and leave-on lip mask before bed. Our choice? Sugar Recovery Lip Mask Advanced Therapy.
Our combination of potent natural ingredients, modern science, and natural ingredients delivers indulgent, effective skincare products to add to your daily routine. No matter your age, skin type, or concern, a fresh routine done properly will help you love the skin that you’re in all year long.