How to Build an Eye Care Routine

All about the eye area

The eyes are constantly at work, expressing emotion and guiding us through this world. Because of their delicate nature, the eye area is prone to early signs of aging, fatigue, and even allergies. Think dark circles, puffiness, and discoloration. Up to ten times thinner than the skin on the rest of the face and and containing fewer oil glands, the eye area needs extra care to maintain a bright, vibrant appearance. To care for your eye area amongst all the blinking, rubbing, makeup, and stress, you’ll want to follow a simple but effective eye care routine.

The start of your eye care routine

Start both your skincare and eye care routine with freshly cleansed skin. Skip the harsh makeup removers—which can dry out your skin—and the ineffective makeup removers—which result in extra rubbing and tugging—and opt for a gentle but effective makeup and cleanser such as our iconic Soy pH Balanced Hydrating Face Wash. This mild gel formula effectively eliminates all traces of dirt, pollution, and makeup while preserving your skin’s moisture levels and providing additional nourishment. Ophthalmologist-approved for sensitive eyes and contact lens users, this soy protein and aloe vera-enriched formula softens, smoothes, and purifies your skin with every use.

To apply, gently work a pea-sized amount of product over closed eyes while the skin is still damp. Place a water-soaked cotton round over each eye for a few seconds before carefully wiping away, repeating as necessary.

Build your routine with target eye formulas

Now that your canvas is clean, you're ready to create a routine tailored to your skin type and needs.

Eye creams and serums differ in their texture and purpose. Serums, characterized by their thin and light consistency, penetrate the skin quickly, delivering active ingredients effectively. This rapid absorption enables layering with an eye cream for added advantages. Applying the Crème Ancienne Eye Cream over the Crème Ancienne White Truffle Eye Serum, for example, can help revive and restore the area around your eyes. When curating your eye care regimen, select products specifically formulated for the sensitive skin around the eyes that match your requirements.

The Crème Ancienne White Truffle Eye Serum is a comprehensive rejuvenation formula. This treatment improves crow's feet, fine lines, and eyelid texture as it lifts, defines, firms, and brightens the eye area for a refreshed and glowing look. It accomplishes this via fresh's exclusive white truffle extract for dramatically enhanced eyes.

If you need to restore a delicate eye area, particularly after a dermatological treatment, consider the nourishing Crème Ancienne Eye Cream. This luxurious eye care product forms a protective shield, fortifies against aging signs, noticeably smooths wrinkles and crow’s feet, and enhances firmness. Its comforting and calming properties make it perfect for sensitive skin.

To achieve a youthful, glowing appearance, choose the Lotus Eye Cream, featuring ethically sourced Super Lotus from Ten Mile Creek Farm in Alabama, U.S. Despite its lightweight nature, it helps smooth fine lines and texture, boosts radiance, minimizes puffiness, and promotes youthful, bright eyes.

For a smooth, revitalized eye area, consider the Black Tea Age-Delay Eye Concentrate. This lightweight, fast-absorbing cream layers well under makeup. It hydrates, smooths lines, reduces dark circles and puffiness, and enhances luminosity for youthful-looking eyes.

Your eyes reflect your inner self, and a comprehensive eye care routine tailored to your needs will nourish the eye area and enhance your confidence!