How to Reduce Eye Bags, Dark Circles & Fine Lines

Tori Douglas

Global Digital

3 min read

Expert Advice

Our eye care guide for treating eye bags, under-eye wrinkles, dark circles, and other signs of aging aroud the eye area

Eye Care

Getting older is a part of life and as you age, your skin's ability to restore it's barrier decreases over time. The first and most affected area is typically around the eyes because of the thinness of the skin. As a result, many people start to see crow’s feet, appearance of dark circles, fine lines, eye bags, wrinkles, and other signs of aging to start developing as early as their 20s.With time, you begin to develop two types of eye area wrinkles: dynamic and static.


Dynamic wrinkles develop between the corners of the eyes, eyebrows, and forehead. These wrinkles are formed from contracting muscles when speaking, smiling, and other facial expressions. When the facial muscles are in use, dynamic wrinkles take form and settle in. Dynamic wrinkles are natural and unpreventable. They become more pronounced with time as we are constantly using the muscles to express ourselves to the world around us.


Static wrinkles are also natural, but we can slow down the development of them. These wrinkles are formed from sun exposure, poor diet, smoking, lack of sleep, and other unhealthy habits. Static wrinkles remain even if facial muscles are not in use, so it is critical to take care of yourself—both internally and externally.



Eye treatments for dark circles, fine lines, and wrinkles

Find the right eye care for you from our selection of advanced eye creams and eye serums. Tackle the delicate eye area skin and target dark circles, eye puffiness, fine lines, and more with our high-performance eye treatments that can be swapped in or added into any skincare routine.


Black Tea Age-Delay Eye Cream

This advanced lightweight eye cream is light enough to wear under makeup and powerful enough to hydrate, de-puff, and fight fine lines and wrinkles while increasing luminosity and reviving tired eyes. Formulated with moisturizing hyaluronic acid, protective vitamin C & vitamin E, and potent, antioxidant-rich black tea extracts—it is a morning or nighttime routine staple for reducing the signs of aging around the eyes. To use, smooth onto the eye area daily, after cleansing and applying your essence or toner, and before moisturizing. For smooth, luminous skin, pair it with Soy pH-Balanced Hydrating Face Wash, Kombucha Antioxidant Facial Treatment Essence, and Black Tea Corset Cream Firming Moisturizer.


Lotus Youth Preserve Eye Cream

This lightweight eye cream is a hero for boosting glow and smoothing fine lines around the eyes. Swipe on for the power of hydrating hyaluronic acid, soothing & softening vitamin E, and Super Lotus to boost radiance and deliver antioxidant protection. To use, apply after cleansing to the eye area morning and night and before moisturizing. For youthful-looking skin, pair it with Soy pH-Balanced Hydrating Face Wash, Rose & Hyaluronic Acid Deep Hydration Toner, and Lotus Youth Preserve Moisturizer.


Rose Hydrating Eye Gel Cream

This weightless gel eye cream delivers instant hydration and continuous moisture that lasts. Puffy eyes are no match! Formulated with hydrating hyaluronic acid, calming & soothing rosewater and cooling cucumber extract—revive tired-looking eyes in just a few swipes. To use, smooth onto the eye area daily, morning and night, after cleansing and treating and before moisturizing. This hydration hero is also lightweight enough to refresh and rehydrate eyes throughout the day. For dewy, deeply hydrated skin, pair it with Soy pH-Balanced Hydrating Face Wash, Rose & Hyaluronic Acid Deep Hydration Toner, and Rose & Hyaluronic Acid Deep Hydration Moisturizer.


Crème Ancienne Supreme Eye Serum

This satiny eye serum improves firmness around the eye area while also reducing the look of dark circles, wrinkles, and puffiness. The high-performance eye serum improves elasticity, firms, increases luminosity, smoothes the look of fine lines and wrinkles, and strengthens the skin around the eyes. To use, gently smooth onto the eye area morning and night, after cleansing and before moisturizing. For strengthened, smooth skin, pair it with Crème Ancienne Infusion, Crème Ancienne Supreme Face Serum, and Crème Ancienne.


Wake up tired eyes, firm think skin or hydrate dry skin. Find your match from high-performance Fresh eye care collection.

Author Profile
blog author tori

Tori Douglas

Global Digital

Written by Tori Douglas for Fresh. Tori is a NYC-based digital and brand strategist. Tori has worked for various publications and brands such as Kiehl's, The Body Shop, Deux Hommes Magazine, and Elite Daily with her expertise lying in the fashion & beauty space.