Quick, Hydrating Skincare Routine

From bracing the winter cold to sweating through the summer heat, hydration is a must to maintain skin's suppleness, youthful glow, and plump look. Powered by damask rose, our Rose Collection of face toners, face serums, face moisturizers, and face masks helps to strengthen the skin's barrier, prevent moisture loss, and deeply hydrate for a plump, dewy look. Our best-selling collection is a go-to for skincare enthusiasts who are craving deep hydration around the clock.

What does dehydrated skin look like?

Dehydrated skin means that your skin is not retaining water. Dehydrated skin looks like dry patches, lack of brightness and feels itchy. When your skin is dehydrated, the overall tone may appear uneven and fine lines & wrinkles are more prominent.

What's the difference between dry and dehydrated skin?

When your skin is dry, it lacks oil because your skin is not producing enough naturally. When your skin is dehydrated, it lacks the ability to retain water. Dehydration is a temporary skin condition that can easily be fixed with internal & external hydration. Dry skin can only be fixed externally. If your skin does not naturally produce enough oils, you need to incorporate products that will help your skin hold moisture to keep it smooth and soft.

Discover the best skincare routine for dehydrated skin to prevent dryness and provide the nourishment that your skin needs.

Step 1: Start by cleansing with a hydrating face wash

Clean skin starts with Soy pH-Balanced Hydrating Face Wash. Our gentle cleanser is proven effective on all skin types and all skin tones—even sensitive skin. This non-stripping face wash deeply cleanses pores and removes makeup while maintaining skin’s pH and boosting skin's hydration even after you rinse. The formula features ingredients such as cucumber extract to cool and calm skin, aloe vera to soothe and hydrate, and borage seed oil to nourish and soften. The soy proteins found in this gentle gel formula are by-products from the food industry that have been upcycled for use in skincare. Kickoff your self-care with a deep cleanse and increased hydration. To use, apply this gentle face wash to wet skin and massage over the face and eyes, then rinse. For best results, use this cleanser daily, morning and night.

Step 2: Soothe skin with a gentle face mask

Continue your nourishing routine with our instantly hydrating face mask, Rose Face Mask, that gently soothes and tones skin. Swipe on when dry skin is in need of extra TLC. Our best-selling formula is powered by calming aloe vera gel, cooling cucumber extract, and soothing rosewater. The silky gel formula is filled with real rose petals for a luxurious experience. Wondering how to incorporate this into your skincare routine? After cleansing with Soy pH-Balanced Hydrating Face Wash, apply this gentle face mask to damp skin. Leave on for 5-10 minutes and rinse. Remember, this face mask is gentle enough to use every day!

Step 3: Swipe on a non-stripping, alcohol-free toner

Despite popular belief, a face toner can be used every day when the formula is gentle and non-astringent. Our Rose & Hyaluronic Acid Deep Hydration Toner deeply hydrates skin, softens, and refines the look of pores. This type of liquid skincare also helps to tone and prepare skin for the next steps in routines suitable for all skin types. This best-selling formula is powered by hyaluronic acid to boost hydration, angelica leaf extra to retain moisture, rose fruit extract to even tone, and rosewater to calm and soothe the skin. A facial toner should be applied after you cleanse your face. To use, pour the liquid formula onto a cotton pad and sweep over your face and neck daily, morning and night.

Step 4: Quench dry skin by using a hydrating serum with squalane

A daily face serum is essential for any skincare enthusiast looking to maintain and support their healthy complexion. Our Rose Deep Hydration Oil-Infused Serum was created with you in mind! The unique bi-phase formula has both oil and water: oil to nourish and soften, and water to soothe and hydrate. Shaking the bottle transforms these two potent phases into a silky face serum that gives thirsty skin what it is craving. The balance of nourishment and hydration comes from a potent formulation that combines squalane to prevent water loss, rosewater to calm and soothe, nourishing oils to soften, and damask rose extract to retain moisture while strengthening the skin’s barrier. This fan favorite delivers around-the-clock hydration when you need it the most. To use this face serum, apply after your face toner. Shake the bottle well to mix the water and oil phases, and lightly pat the formula onto your face with your palms. This nourishing formula can be used alone or before your favorite moisturizer.

Step 5: Seal in lasting hydration with a hyaluronic acid moisturizer for all skin types

Last but not least, lock in your hydration work with a face cream. Our Rose & Hyaluronic Acid Deep Hydration Moisturizer deeply hydrates skin for up to 72 hours while strengthening the skin's moisture barrier and soothing dry skin. This moisturizer is powered by two types of hyaluronic acid: a high molecular weight (1,500 kDA) hyaluronic acid that instantly hydrates the skin's surface and a low molecular weight (50 kDA) hyaluronic acid that hydrates the deeper layers of the epidermis. Other ingredients include rosewater to calm and soothe and damask rose extract to retain moisture for dewy, plump skin. Apply this moisturizer after your face serum by smoothing onto your face and neck daily. For best results, use morning and night.

Discover more of the Rose Collection to hydrate your skin.