Our Impact

Nurturing the Skin of the Earth

Sourcing Story: Super Lotus

Harnessing the Power of Florals

fresh x UNESCO’s Man and Biosphere Program

Innovation Story: Black Tea Age Renewal Cream

The Spirit of the Season

The Inspiration Behind Our Newest Innovation

Forever Fresh

Oamul Lu x Fresh

The Fresh Promise

Product Development: We Don't Do Trends

Beauty Campaigns that Reflect our World

Supporting & Empowering our Communities

The New Normal Recycled Recyclable Packaging

The Journey to Net Zero Carbon Emissions

Diverse Partners & Contributors