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Limited-Edition Soy Face Cleanser


Our #1 cleanser for all skin types that gently removes dirt and makeup—now with a new design and jumbo size.

Details

  • 200ml
HK$370.00

Product Details

We’re celebrating our skincare icon Soy Face Cleanser with limited-edition packaging in a special larger size. The design by artist Blair Breitenstein features a modern update of the original “Soy Girl” that adorned Soy Face Cleanser when it first launched in 2000. Now a cult classic worldwide, this extra-gentle gel cleanser for all skin types instantly whisks away everyday impurities and makeup—even mascara—without stripping the skin of essential moisture. The multi-tasking formula also works to tone, soothe, and soften the skin for a radiant, healthy-looking complexion.

The Proof*

  • 97% reported more supple skin
  • 93% said it soothed and softened their skin
  • 90% said their skin was balanced and healthy-looking
  • 86% felt it visibly improved the appearance of the skin
  • 86% felt it left their skin toned and radiant
    • *in vivo

Key Ingredients

PDP Ingredients

  • Amino acid-rich soy proteins help maintain elasticity and healthy skin.
  • Rosewater is notable for its calming and balancing properties.
  • Calming cucumber extract aids in soothing the skin.
  • Borage seed oil helps to nourish.

How to Use

Wet the skin, and massage over the face and eyes, then rinse.
Soy Face Cleanser Limited-Edition

 

The Story of Limited-Edition Soy Face Cleanser

“Soy Face Cleanser was our first skincare product, and we developed it to celebrate the simple beauty of a wonderful wash. We found an illustrator to help us create the Fresh ‘Soy Girl’ whose understated glamour comes from within. Nearly 20 years later, we still believe that the beauty of clean skin translates through all generations and all skin types. So we joined with Blair Breitenstein, a talented fashion illustrator and ‘Soy Girl’ of today, for a special limited-edition design on a jumbo size.”
—Alina Roytberg, Fresh Co-founder